Great Wine X Great Design
A Journey in Transforming The Wine Industry's Visual Narrative
Challenge:
The industry's standard aesthetic had become a trap, leading to a loss of unique visual identity. Realizing the need to realign with our original vision, This project was a step back to our roots and a chance to introduce ourselves with a video that promises to modernize the visual narrative in the wine, beer, and spirits industry.
Approach:
Inspired by Tendril's video for Hublot, we created a distinct brand film with high-energy music and innovative elements like pink backlighting, hexagon patterns, and dynamic lighting. This showcased our commitment to experiment with the latest 3D and Animation techniques.
Outcome:
The brand film received an overwhelmingly positive response on social media and from industry peers. It marked the beginning of a series of unique videos, leading to an upward trend in social media reach and follower growth on LinkedIn. This project was a crucial step in reaffirming The Silent E's commitment to its core values and vision for the beverage industry.
Challenge:
The industry's standard aesthetic had become a trap, leading to a loss of unique visual identity. Realizing the need to realign with our original vision, This project was a step back to our roots and a chance to introduce ourselves with a video that promises to modernize the visual narrative in the wine, beer, and spirits industry.
Approach:
Inspired by Tendril's video for Hublot, we created a distinct brand film with high-energy music and innovative elements like pink backlighting, hexagon patterns, and dynamic lighting. This showcased our commitment to experiment with the latest 3D and Animation techniques.
Outcome:
The brand film received an overwhelmingly positive response on social media and from industry peers. It marked the beginning of a series of unique videos, leading to an upward trend in social media reach and follower growth on LinkedIn. This project was a crucial step in reaffirming The Silent E's commitment to its core values and vision for the beverage industry.
